According to Dalia Barsoum, it is because humans naturally struggle to stick with things over time through willpower alone. As life happens and motivation drifts, discipline breaks down—making it essential to build systems and emotional connections rather than rely on resolutions.
It is a proprietary process developed by Dalia and her team that helps investors crystallize their real estate investment goals for the year, determine the number of properties needed to achieve them, and map out the specific money sources and structures required. It also identifies opportunities to save or stabilize an existing portfolio.
Dalia recommends breaking the big goal into smaller supporting goals—such as joining an apartment-building investment group, hiring a coach, identifying deal sources, planning your finances, developing capital-raising skills, and building your team. Each mini-goal should then be assigned non-negotiable, pre-scheduled time blocks in your calendar.
You should schedule at least two proactive meetings each year with your accountant, financial planner, estate and asset protection lawyer, insurance broker, and mortgage broker. These sessions are for strategic planning and adjusting your approach as your situation and the market evolve.
Surround yourself with other investors who are pursuing—or have already achieved—the same goals. Find a partner who shares your values and can keep you accountable, and consider joining online or in-person investment clubs where being part of a tribe provides momentum and accountability.
